•CHAPTER TWO•
BRIDAL
Every love story has a Chapter Two
Site Policies
Privacy Policy for Chapter Two Bridal
Last updated: 9 March 2026
Chapter Two Bridal respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how Chapter Two Bridal collects, uses, stores and shares personal data when you:
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visit our website;
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contact us through our website, email, phone or social media;
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attend an appointment;
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make an enquiry or purchase;
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work with us as a model or contributor; or
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otherwise interact with our business.
1. Who we are
Chapter Two Bridal is a sole trader based in the United Kingdom.
If you have any questions about this Privacy Policy or about how your personal data is used, you can contact:
Email: hello@chaptertwobridal.co.uk
2. The personal data we collect
We may collect and use the following personal data depending on how you interact with us:
Website enquiries
If you contact us through our website, we may collect:
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your name;
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email address; and
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telephone number.
We do not collect postal addresses through the website contact form unless this is clearly requested and provided by you.
Customer and appointment information
If you enquire with us, attend an appointment, or purchase from us, we may collect:
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name;
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postal address;
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email address;
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telephone number;
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wedding date;
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dress-related information such as preferences, measurements and fitting details;
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appointment notes; and
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purchase, receipt and payment information.
Model and image-related information
Where relevant for shoots, events, marketing or collaborations, we may collect:
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name and contact details;
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measurements;
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event or shoot information;
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images and video content; and
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signed model release forms.
Communication data
We may keep records of communications sent through:
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email;
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telephone;
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WhatsApp;
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Facebook;
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Instagram; and
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TikTok.
Technical and website data
When you visit our website, certain technical data may be collected automatically by Wix or related service providers, such as:
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IP address;
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browser type;
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device information; and
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website usage and cookie data.
This may happen through essential website technologies and, if enabled, analytics, advertising or social media tools.
3. How we collect your data
We collect personal data:
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directly from you when you contact us, fill in forms, book or attend appointments, make purchases, or communicate with us;
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when you message us through email or social media;
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when you provide information in person;
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when you sign model release forms or provide information for shoots or events; and
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automatically through our website via Wix and related technologies such as cookies.
4. Why we use your personal data
We use personal data to:
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respond to enquiries;
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arrange and manage appointments;
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discuss dresses, fittings and related services;
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process payments and issue receipts;
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maintain customer and business records;
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recommend or refer suppliers where relevant;
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manage model, image and promotional activity;
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operate and improve our website;
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run advertising and social media activity;
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comply with legal, tax and accounting obligations; and
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protect our business where necessary.
5. Our lawful bases for using your data
Under UK data protection law, we rely on one or more of the following lawful bases:
Contract
We use personal data where necessary to take steps at your request before entering into a contract, or to perform a contract with you.
For example, dealing with enquiries, appointments, dress sales and related customer service.
Legitimate interests
We may use personal data where it is reasonably necessary for the running of our business, provided this does not override your rights and freedoms.
For example, keeping records, responding to messages, managing appointments, maintaining image records, and operating our website and social media presence.
Legal obligation
We may use and retain personal data where necessary to comply with legal obligations, such as tax, accounting and record-keeping requirements.
Consent
Where we rely on consent, such as for certain uses of cookies or specific image usage arrangements, you may withdraw your consent at any time.
6. Images and promotional content
Chapter Two Bridal uses images, reels and other visual content for business and promotional purposes, including on social media, printed materials and advertising.
Where images involve identifiable individuals in a context where permission is needed, we use release forms or other appropriate permissions. We also operate a trade-for-print process and credit creators where agreed.
7. Who we share your data with
We may share personal data where necessary with trusted third parties, including:
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Wix, which hosts our website and related website services;
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IONOS, which provides email and hosting-related services;
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Square, which processes payments;
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Dropbox, where image and business files may be stored;
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social media and advertising platforms such as Facebook, Instagram and TikTok;
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professional advisers such as accountants or other advisers, where necessary; and
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suppliers or service providers where relevant to your enquiry or appointment, for example if we recommend or refer you to them.
We may also share personal data if required to do so by law or to protect our legal rights.
8. International transfers
Some of our third-party service providers may store or process personal data outside the UK.
Where personal data is transferred outside the UK, we will take reasonable steps to ensure appropriate safeguards are in place in accordance with applicable data protection law.
9. How long we keep your data
We keep personal data only for as long as reasonably necessary for the purposes for which it was collected, including legal, accounting and record-keeping needs.
As a general rule, Chapter Two Bridal keeps records for up to 18 months, unless a longer period is required for legal, tax, accounting or dispute-related reasons.
Images, release forms and related promotional records may be kept for longer where appropriate for business record purposes, unless deletion is requested and we are able to do so lawfully.
10. How we store and protect your data
Your personal data may be stored in a mixture of systems, including:
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password-protected devices;
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email systems;
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local hard drives;
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paper records;
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mobile phone records; and
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cloud storage services such as Dropbox.
We take reasonable security measures to protect personal data, including password protection and two-factor authentication where available. However, no method of storage or transmission is completely secure.
11. Cookies and website technologies
Our website may use cookies and similar technologies through Wix and related tools.
Cookies may be used to:
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ensure the website functions properly;
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improve website performance;
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understand how visitors use the website; and
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support advertising or social media features if these are enabled.
Where required by law, we will request your consent before using non-essential cookies. You can manage your cookie preferences through our cookie banner. The ICO says privacy notices should explain cookie use clearly, and Wix provides a cookie banner tool for this purpose.
12. Your rights
Under UK data protection law, you may have the right to:
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access the personal data we hold about you;
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ask us to correct inaccurate data;
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ask us to erase your data in some circumstances;
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ask us to restrict how we use your data in some circumstances;
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object to certain processing;
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ask for transfer of your data where applicable; and
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withdraw consent where we rely on consent.
To exercise any of these rights, please contact:
13. Complaints
If you are unhappy with how we use your personal data, please contact us first and we will try to resolve the issue.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK regulator for data protection. The ICO requires organisations to provide people with information about their rights and how to complain.
14. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on our website with an updated revision date.
Cookie Policy for Chapter Two Bridal
Last updated: 9 March 2026
This Cookie Policy explains how Chapter Two Bridal uses cookies and similar technologies on our website.
1. What are cookies?
Cookies are small text files placed on your device when you visit a website. They help websites work properly, remember preferences, and collect information about how visitors use the site.
2. What cookies we use
We may use the following types of cookies on our website:
Essential cookies
These cookies are necessary for the website to function properly. They may be used for core features such as security, page navigation, and form handling.
These cookies do not require consent.
Analytics cookies
These cookies help us understand how visitors use our website, such as which pages are visited and how people move around the site.
We only use analytics cookies where legally permitted and, where required, only with your consent.
Advertising and social media cookies
If we use advertising or social media tools such as Facebook, Instagram or TikTok, these may place cookies or similar technologies on your device to help measure ad performance, improve campaigns, or show more relevant adverts.
These cookies are non-essential and will only be used where you have given consent.
Functional cookies
These cookies may remember choices you make, such as preferences, to improve your browsing experience.
3. How we use cookies
We use cookies and similar technologies to:
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make our website work properly;
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keep the website secure;
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understand how visitors use the website;
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improve website performance and user experience; and
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support advertising or social media features where these are enabled.
4. Consent
When you first visit our website, you may see a cookie banner that allows you to:
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accept all cookies;
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reject non-essential cookies; or
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manage your cookie preferences.
We will request consent before placing non-essential cookies on your device.
Essential cookies do not require consent because they are necessary for the website to operate. UK guidance says non-essential cookies, including online advertising cookies, generally require consent.
5. Third-party services
Our website is built on Wix, which may use cookies and similar technologies to provide website functionality and related services.
If enabled, we may also use third-party services such as:
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Facebook / Instagram
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TikTok
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analytics providers
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embedded content providers
These third parties may place cookies or collect information through our website in line with their own privacy and cookie policies.
6. Managing cookies
You can manage your cookie preferences through our cookie banner when you visit the website.
You can also control cookies through your browser settings. Please note that disabling essential cookies may affect how the website functions.
7. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes to our website, technology, or legal requirements. Any updates will be posted on this page with a revised date.
8. Contact
If you have any questions about our use of cookies, please contact:
Website Terms of Use
Last updated: 9 March 2026
These Website Terms of Use explain the rules for using the Chapter Two Bridal website.
By using this website, you agree to these terms. If you do not agree, please do not use the website.
1. Who we are
This website is operated by Chapter Two Bridal, a sole trader based in the United Kingdom.
If you have any questions about these terms, you can contact us at:
2. Use of this website
This website is provided for general information about Chapter Two Bridal, our dresses, services and related content.
You may use this website only for lawful purposes. You must not:
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use the website in any way that breaches any applicable law or regulation;
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attempt to gain unauthorised access to the website, server or connected systems;
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misuse the website by knowingly introducing viruses, malware or other harmful material;
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copy, scrape, reproduce or use website content for commercial purposes without permission; or
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use the website in a way that could damage, disable or impair the website or interfere with other users.
3. Website content
We make reasonable efforts to ensure that the information on this website is accurate and up to date. However, content is provided for general information only.
We do not guarantee that:
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the website will always be available;
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the content will always be current, complete or error-free; or
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any dress, item or service shown on the website will always be available.
Content on the website may be updated, changed or removed from time to time without notice.
4. No contract formed through website use
Use of this website, including submitting an enquiry through the contact form or by email, does not create a binding contract between you and Chapter Two Bridal.
Any purchase, appointment, reservation or service arrangement will only be agreed separately and subject to any applicable terms provided at that time.
5. Intellectual property
Unless otherwise stated, all content on this website is owned by or licensed to Chapter Two Bridal.
This includes, but is not limited to:
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text;
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branding;
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logos;
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graphics;
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website design;
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photographs;
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videos; and
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other creative content.
Some images may be used with permission and credited to third-party photographers, creators or contributors under agreed arrangements.
You may view this website for personal, non-commercial use only. You must not reproduce, distribute, modify, publish, or reuse any website content without prior written permission.
6. Third-party links and social media
This website may include links to third-party websites, platforms or social media channels, including Facebook, Instagram and TikTok.
These links are provided for convenience only. We do not control third-party websites and are not responsible for their content, availability, security or privacy practices.
If you use any third-party website or platform, you do so at your own risk and subject to that third party’s own terms and policies.
7. Privacy and cookies
Your use of this website is also subject to our:
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Privacy Policy
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Cookie Policy
These explain how we collect, use and protect personal data, and how cookies and similar technologies may be used on the website.
8. Liability
Nothing in these terms excludes or limits liability where it would be unlawful to do so.
To the extent permitted by law, Chapter Two Bridal is not liable for any loss or damage arising from:
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use of, or inability to use, this website;
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reliance on information contained on this website;
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temporary unavailability of the website; or
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viruses, bugs or other harmful material affecting your equipment, software, data or other property, where this is outside our reasonable control.
You are responsible for ensuring that your own devices, software and internet connection are suitable and protected when accessing the website.
9. Changes to these terms
We may update these Website Terms of Use from time to time.
Any changes will be posted on this page with an updated revision date. Continued use of the website after changes are posted will mean you accept the revised terms.
10. Governing law
These terms are governed by the laws of England and Wales.
Any disputes relating to these terms or your use of the website will be subject to the jurisdiction of the courts of England and Wales, unless applicable consumer law allows otherwise.
11. Contact
If you have any questions about these terms, please contact: